I find myself continuously inspired by the work we do to help make a difference in the world. Yesterday, the Kaplow team joined forces for a marathon fund raiser with Laura Mercier in support of Memorial Sloan-Kettering Cancer Center’s Cycle
It is with heartfelt thoughts that Evan and I extend our best to all of you, your friends and your families during this recovery period from hurricane Sandy. Over this past week, we have all experienced the storm in different
A few weeks ago I had the opportunity to write three posts for the PRWeek Insider blog and talk about what I believe are the essential elements of success as a PR practitioner. They also happen to be three of
Since its launch in 2007, Polyvore has become a popular online platform for trendsetters and amateur fashionistas, and along with Pinterest and Instagram, is part of social media’s movement towards visual sharing.
When you’re a consumer-facing company, it’s important to remember the responsibilities that come with that designation – keeping up with the Joneses, sustaining the happiness of your employees and clearly delivering your overall brand
We all know that national print and broadcast are the “Holy Grail” to clients, but there is a certain allure to local and regional coverage as well. Perhaps it’s the
Over the years, I’ve had many moments of revelation when I realize that my love for public relations stems from my passion for sharing compelling stories. My first came when
When April rolls around, it means one thing: Baseball! Each April, thirty-two teams begin their quest for the Commissioner’s Trophy. Awarded to the World Series Champions since 1967, it represents the end of the marathon season a team must survive