I find myself continuously inspired by the work we do to help make a difference in the world. Yesterday, the Kaplow team joined forces for a marathon fund raiser with Laura Mercier in support of Memorial Sloan-Kettering Cancer Center’s Cycle
In 2012, St. Ives’ core brand objective was to raise awareness of the brand across all channels. In order to kick-start greater fan engagement and awareness, St. Ives launched the “St. Ives Fresh Face Summer Blockbuster Poster” campaign. Within 24 hours, the
Senior leaders representing PR agencies, in-house departments, ad agencies, and mobile shops joined PRWeek managing editor Gideon Fidelzeid in New York City for this Emanate-hosted roundtable to discuss how the various marketing disciplines are answering clients’ calls to work together.
I recently had the honor of participating in Kaplow’s annual Volunteer Day with a group of fellow colleagues. We took the day off from our office duties and carpooled upstate to Glen Spey,
I recently attended the 8th Annual BlogHer Conference. It was great to walk the show floor among 4,000 bloggers and observe how brands showcase their products and services in creative and innovative ways. However, the highlight
May – for some, it stands for spring blooms, the unofficial beginning of summer, and the winding down of the school year. For us at Kaplow, May stood for a few other things:
We gave you a glimpse into the cosmetic industry this March at the CEW Product Demonstration, and now we’re back. We’re bringing the top trends and key winners from last week’s CEW Beauty Insiders’ Choice Awards to you. Our Kaplow team was
There’s been one theme that has come up in every conversation here at SXSW: LISTEN. But the context of this worthy advice has varied widely. For budding entrepreneurs, it is vital to listen and acknowledge the users’ needs. We happen