LeapFrog Lets The Games Begin with Didj

When LeapFrog was ready to launch Didj – a new educational gaming platform designed for grade-schoolers, they relied on Kaplow’s expertise to strategically introduce the gaming system to the consumer and business press. Didj, which was initially unveiled to media

Kaplow Covered in Trades: Spin Master

Nicole Zerillo September 03 2008 Spin Master, a children’s entertainment company, never worked with an outside PR firm before tapping Kaplow to assist in the promotion of its new toy, Bugville Live Butterfly Treehouse. The product became available in stores

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