Here’s a toast we recently offered up to celebrate our five (!) moms-to-be at Kaplow as we all wish them the very best. Moms-to-be at Kaplow On an ordinary day filled with dashboards , decks and more Came news of
Last night, the best and brightest in the beauty industry joined Kaplow’s longtime friend and client, Cosmetic Executive Women (CEW), for the 2013 Product Demonstration. Brands presented their newest innovations and CEW President Carlotta Jacobson spoke to media and influencers
The Kaplow Pop Culture Squad is dedicated to exploring the latest in entertainment, media and other consumer phenomena. We recently visited two talk shows – ABC’s “Katie” and “The Chew” – and had a blast. Dressed to impress in the
Luvocracy (www.luvocracy.com), the newest way to shop online, taps into word-of-mouth by allowing you to buy products based on the recommendations from people whose taste you trust. This concept came to life in Chelsea through a real-world experience for the
I find myself continuously inspired by the work we do to help make a difference in the world. Yesterday, the Kaplow team joined forces for a marathon fund raiser with Laura Mercier in support of Memorial Sloan-Kettering Cancer Center’s Cycle
I sat down at Tuesday’s Social Media Week session, “The Rise of Visual Social Media,” hosted by The Wall Street Journal, and prepared to learn about image statistics and their growing importance. As the panel began, though, I looked around
In 2012, St. Ives’ core brand objective was to raise awareness of the brand across all channels. In order to kick-start greater fan engagement and awareness, St. Ives launched the “St. Ives Fresh Face Summer Blockbuster Poster” campaign. Within 24 hours, the
Senior leaders representing PR agencies, in-house departments, ad agencies, and mobile shops joined PRWeek managing editor Gideon Fidelzeid in New York City for this Emanate-hosted roundtable to discuss how the various marketing disciplines are answering clients’ calls to work together.