Following Kristen Stewart’s bombshell last week that she cheated on longtime boyfriend Robert Pattinson with married director Rupert Sanders, Twilight fans all over the world are proclaiming their support for her or jumping onto Team Rob. As a PR person,
CSR – or Corporate Social Responsibility – programs have become an integral part of corporate business plans. In this new digital world, brands have the opportunity to share their non-profit passions with fans,
My brother-in-law is one of the many recent college graduates competing in this harsh job market for their first real job. Last week, we were talking about the interview process and the topic
We’re starting a new Kaplow video series! Get to know Account Supervisor Katie Verann Cwayna in our first video interview – hear about her latest accomplishments and the sweet treat that gets her through the work day below. Tell us in
In order to meet the needs of the ever-evolving media landscape in which what consumers say about brands is as important to brand equity as what brands say about themselves, Kaplow has developed
A few weeks ago I had the opportunity to write three posts for the PRWeek Insider blog and talk about what I believe are the essential elements of success as a PR practitioner. They also happen to be three of
May – for some, it stands for spring blooms, the unofficial beginning of summer, and the winding down of the school year. For us at Kaplow, May stood for a few other things:
Since its launch in 2007, Polyvore has become a popular online platform for trendsetters and amateur fashionistas, and along with Pinterest and Instagram, is part of social media’s movement towards visual sharing.