Kaplow has added a new client to its diverse portfolio. More, the publication that celebrates “today’s sophisticated, affluent and accomplished woman 40+ enjoying the richest years of her life” has selected Kaplow to execute a strategic public relations program. Kaplow was awarded the business for its vast experience reaching female consumers and unparalleled access in connecting clients to the right media, influencers and consumer groups.
More invites women to share stories and find information and resources women need to live a joyful and successful life at any age. Kaplow’s program was carefully designed to further More‘s mission to be a true go-to resource for the smart and savvy woman in the prime of her life. Tapping heavily into the news cycle and then leveraging the voice of the magazine’s powerful readership, Kaplow will work closely with Editor-in-Chief Lesley Jane Seymour to capture the zeitgeist of the 40+ woman.